Businesses are increasingly taking advantage of more advanced, more high-tech ID cards, and these cards allow businesses to not only simplify both their employee identification as well as identification of visitors but also enhance their security measures and procedures and their company integrity. A typical ID card will often include the name of the employee as well as their photograph, their department, and their job title, and this makes it easy for anyone to identify them in as quick and convenient a manner as possible. But thanks to various advancements in ID card technology, ID cards today are being used for other purposes as well – and this includes building relationships with customers, streamlining operations, and more. So why is it more crucial than ever to have ID cards for your enterprise? Here, your top questions are answered.
Increased – and much better – security
Without a doubt, identification cards can increase the security in your building, as you may already know. But they can enhance security in different ways as well. For example, if you make use of photo identification cards, you can make it easy for your security staff to identify all your employees and distinguish them from visitors as well. This results in less risk of theft or even impersonation. You can also restrict access to various parts of a building or an entire building, so only those with the appropriate ID cards can enter. You can then lower the chance of any unwanted or unauthorised visitors on your premises. Some of the more advanced ID cards today also come with extra features for security such as magnetic stripes, holographic overlays, and more, as confirmed by renowned HID Prox card suppliers like ID Cards Direct.
When you affix a magnetic strip, which has been imprinted with a particular pass code to an employee ID card, you not only increase your security – you can also restrict access to particular areas, as already mentioned. If you assign a particular or special pass code to each card, you can also quickly and conveniently keep track of the in and out times of your employees and know how much time they have spent in the premises during the day. Aside from this, you can even track employee usage of facilities and equipment, and this, in turn, can encourage more accountability from your employees.
Better relationships with your customers and staff
If your business regularly does transactions with customers, then identification cards can easily improve and enhance your relationship with your customers. Customers can not only identify your staff with a simple glance – but they will also be able to put a face to a name, and this results in better rapport between your customer and your staff and more accountability from your staff as well. More and more business enterprises today rely on email and phone communication, that’s for sure, but if your customers can identify an employee with a proper identification card when they do see them and meet face to face, this helps establish better communication as well.
Better recognition for your brand
If your business transacts with other businesses and offers exclusive deals or discounts to gyms, restaurants, hotels, and more, your employees can easily take advantage of this – they can simply present their identification card at these establishments and benefit from the deal or discount. This not only allows you to boost the morale of your employees, but it also allows your company to get better brand recognition from members of the public. It gives your company more exposure and a broader reach, as those who may not have been aware of your brand or company can now recognise it with your employee ID cards.