As a user, the only website that you will want to use is one that loads fast. Take Facebook, for instance. Would you have continued using Facebook if it lagged, had bugs and could not fit the screen of your phone? Probably not. You would also not have used Facebook if occurrences such as the recent media meltdowns were much more frequent.
Having said all that, it is important to clarify that the speed of the webpage is an entirely different matter from the website stability. Although both are essential in making sure a website keeps generating great results. However, you can only contend with one topic in a single article and hence we will only deal with the speed aspect here.
To ensure that your website has a high retention rate, speed is essential and to increase this very speed, here are some essential features to take note of:
Using a dedicated hosting service
Hosting refers to where your website server that connects to the internet and displays a result when you key in some information. Often, startup websites will use joint hosting services which will result in the host resources being shared among two or more sites resulting in slow speed. In contrast, if you make use of a dedicated hosting service, all resources are used by one website which gives it much better loading speed than any other.
Another way is to reduce the amount of information on the page. Of course, you would want a way to do so without compromising on the quality of the page. This can be achieved by compressing the pictures present on the page. However, compressing images often results in a drastic fall in quality and therefore, website managers might make use of a magento 2 speed optimization extension to optimize the quality while bringing down sizes of images and several other tricks of increasing speed.
Reduce the Number of Components
A study by yahoo shows that the 80% of the time in loading a website is spent on downloading the different components on a page. This means that if there were lesser components on your website, the lesser time it would take to load your page.
However, you must not think that the only way to lower the number of components on a website is to cut off some components. A much better way is to combine files into a single script and then use them with a single sheet. This does not reduce the quality of your page achieved by more components, but surely increases the loading speeds.
Using a Simple Website Design
Using a simple website design can also do wonders for your website loading speeds rather than using a tailor made website design with several complex features. A website design should look neat and clean and not bombard information and that is all it needs to be. You do not need tacky designs for your website that kill its speed.